GoodSport Nutrition has filed a notice of an exempt offering of securities to raise $15,342,949.00 in New Equity Investment.
According to filings with the U.S. Securities and Exchange Commission, GoodSport Nutrition is raising $15,342,949.00 in new funding. Sources indicate that as part of senior management Chief Executive Officer, Michelle Mcbride played a key role in securing the recent investment and it will aid in aggressively expanding the company, as well as broaden and accelerate product development.
About GoodSport Nutrition
GoodSport is a first-of-its-kind sports drink made with ingredients from natural sources. It has 3X the electrolytes and 33% less sugar than traditional sports drinks and provides rapid and long-lasting hydration by harnessing the electrolytes and carbohydrates found in milk. GoodSport founder, Michelle McBride, didn’t want her son drinking sports drinks filled with artificial ingredients and extra sugar at his baseball games. She wanted a natural option that was backed by science to provide truly effective hydration. Reading about athletes who drink chocolate milk for recovery after sports sparked the idea to look at milk as a natural source of hydration. Michelle McBride Turns out, milk is packed with electrolytes and the right balance of carbs that’s been scientifically shown to hydrate better than water and traditional sports drinks. So, she gathered a team of the world’s top sports nutrition and dairy food scientists to unlock the hydrating power of milk. The result is the patent-pending formula for GoodSport, the first natural source of truly optimal hydration. But superior hydration is just one part of it. The sports drinks weren’t the only things on the sidelines that needed improvement. Some of the behavior of parents and coaches was taking the fun out of the game. Turns out, it’s a national problem that’s causing kids to leave sports at an alarming rate. So, we are dedicated to creating a more positive sports culture and broad accessibility to get more people in the game.
To learn more about GoodSport Nutrition, visit http://www.GoodSport.com
Contact:
Michelle Mcbride, Chief Executive Officer
847-859-6190
https://www.linkedin.com/in/michelle-mcbride-8184852/
SOURCE: http://www.intelligence360.io
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