Lehi, UT – According to filings with the U.S. Securities and Exchange Commission, Wooly dba Roster is raising $5,727,966.00 in new funding. Sources indicate as part of senior management Chief Executive Officer, Kyle Fraughton played a key role in securing the recent investment and it will aid in aggressively expanding the company, as well as broaden and accelerate product development.

About Wooly dba Roster
Customers often gravitate to buying an experience more than just a product. Roster helps brands nurture and grow their brand community into a strong sales channel to better diversify their revenue and be more resilient to changes in online advertising. It takes dedication and the right strategy to get the brand ambassadorship engine running and its worth it! Were here to help brands accomplish this. With the Roster platform, brands connect with the people already talking about their brand or those who will with the right nudge. The result is increased engagement, referred sales and a more connected community. Its never been easier to maximize the power of word of mouth marketing. Brands like On Running, HydroFlask, 1-800 Contacts, Salomon, Atomic, Cotopaxi, G2G, Vooray, and many more are using the Wooly platform to drive real sales through word of mouth marketing.

To learn more about Wooly dba Roster, visit http://wooly.com/

Contact:
Kyle Fraughton, Chief Executive Officer
415-743-0245
kyle@wooly.com
https://www.linkedin.com/in/kylefraughton/

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