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Alta Pest Control to spend $3,800,000.00 to occupy 19,240 square feet of space in Pflugerville Texas.

Pflugerville, Texas — According to state and local development sources, Alta Pest Control plans to invest $3,800,000.00 to build out 19,240 square feet of new space in Pflugerville. The company plans to occupy the new…

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Hightouch, the leading data and AI platform for marketing and personalization, today announced that it has raised an $80 million Series C at a valuation of $1.2 billion. The round was led by Rajeev Dham at Sapphire Ventures, with participation from NVC, ICONIQ Growth, Amplify Partners, Bain Capital Ventures, and Y Combinator. The investment will help drive adoption of the company’s AI Decisioning product, which allows marketers to simply identify a business goal and then lets AI agents deliver the optimal 1:1 marketing experiences that will achieve that goal. AI Decisioning and Hightouch’s original Composable CDP product have enabled the company to more than double revenue in the last year and to add numerous enterprise customers like PetSmart, Spotify, and Accor Hotels.

In a statement, Tejas Manohar, cofounder and co-CEO at Hightouch said, “We’ve talked about 1:1 personalization for years, but it’s not possible with the way marketers work today. Everything is too slow, too manual, and usually results in customers receiving a blizzard of irrelevant communications.” “Our vision is to use AI to help marketers break free of manual work. Instead of building rigid calendars and static journeys that are inherently impersonal, marketers can simply enter goals like ‘drive repeat purchases and subscriptions’ and let AI agents decide what to do next at a 1:1 level. It’s a reimagining of the job of being a marketer.”

Hightouch is the leading Composable CDP and AI Decisioning Platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Trusted by leading brands like Autotrader, Spotify, Cars.com, Grammarly, and PetSmart, Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move faster by leveraging data and AI across their organization.

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Subsense, a neurotechnology company developing the first non-surgical, nanoparticle-based Brain-Computer Interface (BCI), emerged from stealth today to formally reveal its efforts in the emerging field of non-invasive brain connectivity. Co-founded by neurotech entrepreneur Tetiana Aleksandrova and serial entrepreneur Artem Sokolov, Subsense has raised $17M in seed funding led by Sokolov’s Golden Falcon Capital to accelerate the development of bidirectional nanoparticle-based technologies that connect the human brain with external sources. Subsense is working with a consortium of leading international neurological research institutions which include UC Santa Cruz and ETH Zurich, Switzerland’s Federal Institute of Technology.

In a statement Tetiana Aleksandrova, Subsense’s Chief Executive Officer said, “Brain-computer interfacing promises to unlock limitless human potential, but innovation has been held back by a lack of effective non-surgical approaches.” “By delivering nanoparticles that bind with receptors in the brain, Subsense can achieve more extensive connectivity with a far gentler approach.”

Through targeted neural stimulation and precise monitoring via nanoparticles, Subsense is developing therapeutics for patients with neurological conditions such as Parkinson’s, Alzheimer’s, epilepsy, depression, strokes, chronic pain and more. Subsense is a neurotechnology company developing the first non-surgical, nanoparticle-based bidirectional brain-computer interface. Subsense is partnered with leading global neurological research institutions. The company is venture-backed with its global headquarters in Palo Alto, California. It is co-founded by neurotech entrepreneur Tetiana Aleksandrova and serial entrepreneur Artem Sokolov, who has been an early investor in companies that include: Asana, SoFi, Coursera, Lemonade, Digital Ocean among many others.

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